Every client

ServiceWhat it does in Pilgud AgentDataWhere
SupabaseDatabase, login and file storageAll workspace data: profile, photos, videos, ads, enquiriesEU (Frankfurt)
VercelHosting of the app and this siteData passing through requests; request logsEU (Frankfurt) functions; global network
AnthropicAI models for the chat, ad copy, review and reading websites and photosBusiness profile, ad text, chat, photosUnited States
Google (Gemini)Making pictures for ads and checking the words on themPicture prompts, the business's logo and product photosGlobal
Google Cloud (Vertex AI, EU)Watching videos the owner films; checking how AI search sees the businessVideo frames and sound, business name and websiteEU
OpenAIMaking the main ad pictures (pictures without text) from the ad briefThe ad brief text and the generated pictures – no client photosUnited States – OpenAI API terms and data processing addendum; API data is not used to train its models; zero data retention available on request
HiggsfieldMaking images and videos for ads with specialised models (fallback)Picture prompts and reference photosUnited States – under its published terms, no separate data processing agreement; it may use uploaded material to train its models
ResendSending e-mails from the app (new enquiries, weekly notes)E-mail addresses; enquiry details in the e-mailUnited States
Meta Platforms IrelandBuilding and running Facebook and Instagram campaigns; telling Meta which ads brought customersAds and campaign settings; click identifiers, and hashed contact details only when the business has a lawful basisEU / United States
TypeSafeA fast decision model in the agent's daily checksAd text only – no contact detailsUnited States
FirecrawlReading the business's public websitePublic website contentUnited States
Google WorkspaceOur own mailbox (info@pilgud.com)Questions and requests sent to us from the appEU / United States

Only when switched on for a business

ServiceWhenDataWhere
Google AdsGoogle campaigns we run for the businessAds, campaign settings, conversion click identifiersEU / United States
LinkedInPosting to the business's LinkedIn pagePost text and imagesEU / United States
ElevenLabsTurning speech in the owner's videos into textVoice in the videoEU / United States
StripePaying for the planThe business's billing details (not its customers' data)EU / United States

Transfers outside the EU

Where a service processes data in the United States, it does so under the EU–US Data Privacy Framework and/or the EU standard contractual clauses in its terms.

Changes

We tell our clients by e-mail before we add or replace a subprocessor, and they can object. Questions: info@pilgud.com. How we handle personal data in general: privacy policy.