StreetsSpacesPeopleConversations
Pilgud Guerrilla
Make people look twice.
Campaigns in public space designed to interrupt the ordinary – and to be photographed, shared and talked about.
Why guerrilla
Most ads are wallpaper. Guerrilla is the crack in the wall – the thing on the way to work that makes someone stop, look again, and tell a friend.
Cheap to make.
Expensive to ignore.
Formats
Anywhere people walk past.
Concept imagery
Street furniture
Bus shelters
Wild posting
Storefronts
Installations
ProjectionsHow we do it
From one idea to a city talking.
01
Spot
Find the place and the moment your customers already pass.
→ the place
02
Provoke
One idea, one image, one line. Nothing to explain.
→ the idea
03
Place
Permits, production, install. Legal and respectful.
→ the object
04
Capture
Photo and video on day one, ready for social and press.
→ the story
05
Amplify
The agent runs paid social around the moment.
→ the reach
Rules we keep
Unexpected. Never careless.
We handle permits and landlords. Nothing that gets you fined or vandalises a city.
Every piece is removed on time, recycled where possible, and leaves the street better.
Foot traffic, shares, press and search lift – reported like any other channel.
Street-ready ideas
Plan something people talk about.
Tallinn · Tartu · Helsinki · Riga · anywhere.