Pilgud Services
A marketing agency in Tallinn that gets it.
Pilgud Services is a marketing agency in Tallinn, founded by Jan Marten Sikkar and Robin Väljak: strategy, paid media (Meta, Google, TikTok, LinkedIn), creative, websites, SEO/GEO and guerrilla. Single services start from €290 a month; bigger packages and guerrilla are priced with you.
Strategy
People
Streets
Concept imagery
What we do
Six ways we help.
Pick one. Or let us pick for you.
We find the sentence that makes you the obvious choice – then build the plan to say it everywhere.
- Market & competitor review
- Positioning and offer design
- 90-day growth plan
- Agent set-up with your strategy
Campaigns planned, bought and optimised by people who read the numbers every day.
- Channel & budget plan
- Campaign build and tracking
- Weekly optimisation
- Monthly review call
Ideas that stop the scroll, produced properly. The agent handles volume; we handle the big ones.
- Campaign concepts
- Photo and video shoots
- Design systems for ads
- Copywriting in EN / ET
Pages that load fast, say one thing clearly and turn visits into bookings.
- Landing pages per campaign
- Full site redesigns
- Conversion testing
- Booking and form flows
Be found on Google and in the answers AI assistants give – the new front page.
SEO: what it includes and what it costs · GEO for AI answers
- Technical SEO audit
- Content that ranks
- AI answer visibility (GEO)
- Local search & maps
Campaigns in public space that people stop for, photograph and share.
- Concept and permits
- Production and install
- Photo and social capture
- Reach and lift reporting
People + agent
The agent does the volume. We do the leaps.
Pilgud Agent
- Watches your market every day
- Makes dozens of creative variations
- Runs and tunes always-on campaigns
- Reports results each morning
Pilgud team
- Sets the strategy and the big idea
- Shoots, designs and writes flagship work
- Plans launches and guerrilla moments
- Sits down with you once a month
Prices
Start with one channel. Or all of them.
No VAT is added – we are not VAT-registered. Your ad budget is paid to the platforms directly; we never mark it up. Monthly services have no minimum term, just one month's notice.
The exact price depends on the size of your project.
Every business is different, and we work with each one personally. The prices below are where we start. Tell us what you need and we send a fixed quote within one working day.
Advertising
- Facebook and Instagram campaigns
- Weekly optimisation and a monthly report
- Search and Performance Max
- Conversion tracking set up
- Campaigns and Spark Ads
- Creative plan for the format
- B2B audiences and lead forms
- Monthly review
Search & AI
Creative
- 8 static ads
- Every format and size
- 4 short videos
- Reels, Stories and TikTok
- Half a day on location
- Edited photos for ads and web
- Web page or ad set
- In English or Estonian
Packages
Package
Strategy & positioningKnow exactly who you are for, and what to say.
- Market and competitor review
- Positioning and offer
- 90-day growth plan
Package
LaunchA new brand, site or location, opened loudly.
- Brand and website
- Launch campaign
- A guerrilla moment, if it fits
Package
Marketing team, monthlyA senior team on your side every month.
- Plan, media and creative
- Monthly review call
- Pilgud Pro included
Guerrilla
Priced by the idea.Guerrilla depends on your business, the place and what you want people to feel. Good ideas deserve to be paid for, so we scope each one with you.
Talk about an idea
The people
Two founders. The right specialists.
Jan Marten SikkarStrategy and advertising
Robin VäljakSales and clients
You always work with one of the two of us. When a project needs a photographer, a designer or a producer, we bring in specialists for it – no handoffs to juniors.
Tell us what you need
Let's make you impossible to overlook.
A sentence or two is enough. A strategist replies within one working day, usually with a first idea.
Thanks – we're on it.
A strategist replies within one working day, usually with a first idea.
We'll call you back within one working day.