Services · Websites
A website that turns visits into customers.
Most small-business sites look fine and do little. We build pages that load fast on a phone, say one thing clearly and make the next step easy – a booking, a form, a call. A full website starts from €1,900, a single landing page from €590.
The standard we build to
Lighthouse mobile performance score of pilgud.com, the site we built for ourselves. Run the test yourself.
PageSpeed Insights, 6 Oct 2026 ↗Lighthouse accessibility score of the same site: contrast, labels, headings and touch targets checked.
PageSpeed Insights, 6 Oct 2026 ↗Largest Contentful Paint of pilgud.com on mobile. Google counts 2.5 seconds or less as good.
web.dev, Google ↗Our own site, measured on 6 October 2026 – not a promise about yours. What we promise is to build yours to the same standard.
What you get
Pilgud builds two kinds of sites: a landing page for one campaign or offer, and a full website for the whole business. Both are designed and built by our team in Tallinn, in English, Estonian or both.
| Landing page | Website | |
|---|---|---|
| Price (no VAT added) | from €590, one-off | from €1,900, one-off |
| Size | one page built to convert | 5–10 pages, design and build |
| Included | tracking and forms | SEO basics from day one |
| Good for | an ad campaign, a launch, one service | the main site of your business |
The exact price depends on the size of the work; you get a quote once we know what the site has to do. We also redesign existing sites, build booking and form flows, and test which version of a page brings more enquiries.
How we build it
01 One job per page
Before any design we agree what each page is for and what a visitor should do there: book, call, ask for a quote. A page that tries to do everything does nothing well.
02 Words first
The text decides whether a visitor understands you in the first few seconds. We write it from your customers' questions and the words they search with, in English or Estonian. If you would rather we write all of it, copywriting is a separate service from €150.
03 Fast, mobile and readable by machines
We build for the phone first, keep the pages light so they load quickly, and put the content in the HTML itself so Google and AI crawlers can read it. Every site gets the SEO basics from day one: clean headings, titles and descriptions, structured data, a sitemap and an llms.txt – the same groundwork as our SEO & GEO service.
04 Launch and measure
Forms go to you, tracking is in place before launch, and we can connect the site to your Meta pixel and Google Ads so every campaign is measured. After launch we can test changes and keep what brings more enquiries.
The site we built for ourselves
pilgud.com is our own work and our test ground: about 90 pages in English and Estonian, structured data on every page, 44-pixel touch targets on phones, and a mobile Lighthouse score of 99 for performance and 100 for accessibility when we measured it on 6 October 2026. You can rerun that test in PageSpeed Insights at any time.
Where Pilgud fits
A website works best with something that brings people to it. That's why it sits next to our other services: ads on Meta and Google, SEO and GEO, and Pilgud Agent, which makes the ads and builds campaigns that send traffic to the page. Many start with one landing page for one campaign and grow from there.
FAQ
How much does a website cost?
A website of 5–10 pages starts from €1,900 and a single landing page from €590, both one-off; no VAT is added, as we are not VAT-registered. The final price depends on the number of pages, languages and features such as booking; you get an exact quote after a short brief.
What is the difference between a landing page and a website?
A landing page is one page with one goal, usually for an ad campaign or a single offer. A website covers the whole business: services, prices, about, contact and more. Many businesses need both – a website as the base and landing pages for campaigns.
Is SEO included?
The SEO basics are included from day one: headings, titles and descriptions, structured data, a sitemap and fast loading. Ongoing SEO – content, links and monthly work – is a separate service from €390 a month.
Can you redesign my existing website?
Yes. We redesign existing sites, keep what already brings customers, and make sure the move doesn't lose the pages Google already knows.
Do you write the texts?
We can. We write in English and Estonian, from your customers' questions and search terms. Copywriting is priced separately from €150, or you can bring your own texts and we shape them for the web.
Can the site take bookings and forms?
Yes. Booking and form flows are part of what we build, and every landing page includes forms and tracking.
Another set of eyes
Want this done for you?
Pilgud Agent reads your business and turns what it finds into campaigns you approve. Or talk to our team – a strategist replies within one working day.
